Meet the Co-founder and Broker Owner of the first Real Estate Franchise in Costa Rica (1995) – RE/MAX First Realty. In the early 90s, the practice of real estate development in Costa Rica, as an industry, was largely unregulated and lacking professionalism. There were no international brands and standardized business practices. Recognizing a unique opportunity, We established the first RE/MAX franchise in the country, with a goal to introduce innovative real estate solutions and high-quality service.
Establishing a Strong Foundation
As pioneers, we faced the challenge of working hard to gain recognition within the local market. Our mission extended beyond providing professional, dependable service to members of the public but additionally training of real estate professionals and support for agents; it also involved educating the community about the RE/MAX brand and it’s advantages. We focused on building a strong foundation for the real estate industry by empowering agents, giving them the training, tools and knowledge needed to excel. Through comprehensive training programs, we cultivated a new generation of real estate professionals well-versed in modern sales techniques, marketing strategies, and customer service excellence. Our aim was to minimize misrepresentation, whether it was innocent or fraudulent so the public could rely on this information.
Professionalism and Ethical Practices
The RE/MAX name stands out as a leader in the Costa Rican real estate market, renowned for its commitment to professionalism and ethical practices. Today we open a new chapter of RE/MAX First Realty and our mission continues to champion the growth of the industry while ensuring our agents are equipped to meet the evolving needs of buyers and sellers alike.
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